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A 45 Second Read

1 min read

This is a story about short attention spans...

iReact

What can you really say in 125 words or less? What can you say with 140 characters or less? They say that creativity loves constraints, but aren't we actually kowtowing to short attention spans? Aren't we just admitting that nobody sits down and reads anymore, for any length of time?

I've had a bad bout of verbal diarrhoea, but now I'm going to try and tighten my sphincter. I was planning on stopping spamming my friends Facebook news feeds, but actually, I've decided to try and make things more bitesize. I've decided to spoon-feed people, and see if I can regain my audience.

Starting out by insulting people's intelligence is not a great idea, but I like a challenge. Push people away and then see if I can entice them back... that's the goal.

Stick with me. I promise it gets better from this point onwards.

 

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